For each case study you need to prepare a Report 4 pages, including an appendix with Tables and other data. Executive Summary – clear and concise on key issues and recommendations Industry Dynamics Performs an insightful Situation Analysis using appropriate tools or concepts Description of criterion Specifies Opportunities Available or Penalties if problem continues Logical Reasoning for Evaluation Criteria Options Identified are Creative & Realistic Options Evaluated accurately (matrix) Recommendation addresses both tactical & strategic Key implementation issues across functions identified Identifies impact to Competitive Advantages & expected Competitor responses Additional Work or Information incorporated into analysis or recommendations Charts/Graphs Used to illustrate key points Extremely strong critical thinking applied Other Comments
#Options #Identified #Creative #amp #Realistic
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